Collection Title: El Teatro Campesino collection
Title: Los vendidos
Alternate Title: Sellouts
Date: 1972
Location: Recorded at KNBC studios, Burbank, CA, in 1972.
El Teatro Campesino, producer ; KNBC Los Angeles, producer ; Jose Luis Ruiz, producer ; George Paul, director ; Luis Valdez, writer ; Loring d'Usseau, executive producer ; Roger Holguin, associate producer ; Luis Valdez, staging ; Daniel Valdez, musical director ; Curt Nations, art director ; Rosamaria Marquez, production assistant ; Dennis Steinmetz, associate director ; Steve Rodrigues, stage manager ; Robert Goul, unit manager ; Lou Fusari, technical director.
Felix Alvarez, Socorro Valdez, Enrique Castillo, Jose Delgado, Daniel Valdez, Ernesto Hernandez, Jesus Padron, Frances Romero, Esteban Oropeza, Phil Esparza, Olivia Chumancero, Allen Cruz, Carlos Acosta, Robert Delgado, Yolanda Castillo, Robert Gomez, Noe Montoya, Luis Valdez, Ed Robledo, Andres Gutierrez, Rosa Maria Apodaca, Rosamaria Escalante.
Run-time (hh:mm:ss): 00:24:13
Language: English
Synopsis: Los Vendidos is a television adaptation of an acto first staged by El Teatro Campesino in 1967. The piece is set in Honest Sancho's Used Mexican Lot and Curio Shop, where various models of Chicano automatons (robots) are displayed for sale by Honest Sancho. Into his shop comes Miss Jimenez who represents the governor's office (at the time, Ronald Reagan's) and is in search of a Mexican type for the administration. Sancho escorts her around his shop and demonstrates various floor models (farm worker, Mexican revolutionary, pachuco, lowrider), activating them by snapping his fingers and giving vocal commands. None of these are acceptable to her. She wants a Mexican, yes, but it is more important that he be an American. She is about to leave when Honest Sancho urges her to view his newest model: a fresh, clean Mexican-American in a business suit and glasses, whom she instantly loves and purchases on the spot for $15,000 (a great deal of money in 1972). She drives off with him to the governor's banquet. Once she is gone, Sancho falls silent, and all the store models come to life. We learn that Sancho is the real automaton and all the others are Chicanos and Chicanas running a scam on fools who believe in robots. The acto is bracketed by opening and closing scenes on a pyramid, where many of the characters from ETC's actos are arranged, frozen in action. In the very center is the Aztec Calendar, whose painted face is that of Luis Valdez, founder and director of El Teatro Campesino.
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Copyright Holder: El Teatro Campesino
Contact: Luis Valdez
Luis Valdez
705 4th Street
P.O. Box 1240
San Juan Bautista, CA 95045
Phone(Business): +1-831-623-2444
Phone(Fax): +1-831-623-4127